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Why Is Women’s Day Celebrated? History, Impact & How to Act with Purpose

Every year on March 8, offices across India hang purple banners, HR teams plan panel discussions, and social media fills with appreciation posts. But why is Women’s Day celebrated, and does it go beyond the cupcakes and motivational quotes?

The answer is rooted in over a century of struggle. International Women’s Day was born from the courage of working-class women who risked their livelihoods to demand basic rights. Today, it carries forward that same urgency, translated into boardroom conversations, corporate CSR commitments, and grassroots activism.

Nowhere is this more visible than in the work of organisations like Smile Foundation India, which has spent over two decades building a lifecycle of support for India’s most underserved women and girls, from nutrition in pregnancy to income in adulthood.

For CSR decision makers, corporate leaders, and social impact donors in India, understanding why this day exists is the first step toward honouring it in a way that creates real change. This guide walks you through the complete history, the reasons IWD still matters today, what Smile Foundation is doing on the ground, and exactly how your organisation can turn this Women’s Day into a genuine force for transformation.

At a Glance

  • International Women’s Day originated from a 1908 New York garment workers’ strike and was formally established in 1910 by activist Clara Zetkin.
  • March 8 was chosen to commemorate a 1917 Russian women’s strike that helped spark the Russian Revolution.
  • The UN officially adopted IWD in 1977, making it a globally recognised observance.
  • In India, gender inequality remains acute. Women’s labour force participation stands at roughly 37%, and the country ranks 129th of 146 in global gender parity.
  • Smile Foundation’s Swabhiman programme, running since 2005, has reached over 560,000 women and girls across India through healthcare, nutrition, education, and livelihood interventions.
  • For CSR leaders and corporates, partnering with Smile Foundation this Women’s Day turns a calendar moment into a year-round, measurable impact strategy.

What Is International Women’s Day and Why Does It Matter?

International Women’s Day (IWD) is an annual global observance held on March 8 that celebrates the achievements of women across all spheres of life, political, social, cultural, and economic, while calling for urgent action to close gender gaps that persist worldwide.

It is neither a commercial holiday nor a simple appreciation day. IWD is a movement, backed by the United Nations, observed in over 100 countries, and increasingly adopted by the private sector as a cornerstone of ESG (Environmental, Social, Governance) and CSR strategy.

The Core Purpose of IWD

The three-part mission of International Women’s Day is:

  1. Celebrate: Recognise women’s achievements in leadership, science, business, arts, and activism
  2. Educate: Raise awareness about gender inequality, systemic barriers, and the data behind the gender gap
  3. Activate: Drive concrete change through policy, corporate action, donations, and community programmes

This tripartite structure is why IWD resonates differently with different audiences. For individuals, it is a moment of appreciation. For policymakers and NGOs, it is an advocacy platform. For corporates, it is an opportunity to demonstrate and deepen commitment to gender equity in the workplace and in the communities they operate within.

Why It Remains Relevant in 2026

Despite decades of progress, gender inequality remains one of the world’s most persistent challenges. According to the World Economic Forum’s Global Gender Gap Report 2024, at the current rate of progress, it will take 134 more years to close the global gender gap. In India specifically, the report ranked the country 129th out of 146 countries in overall gender parity.

These are not abstract statistics. They represent millions of women in India who face wage discrimination, limited career progression, barriers to education, and disproportionate domestic burden. IWD exists precisely because the work is not done.

The History of International Women’s Day, From 1908 to Today

Understanding why Women’s Day is celebrated begins with understanding where it came from. The history of International Women’s Day is a story of labour rights, suffrage, and the unstoppable momentum of collective action.

The 1908 New York Garment Workers’ Strike

The modern story of IWD begins on March 8, 1908, when approximately 15,000 women garment workers marched through New York City’s Lower East Side. These workers, many of them immigrant women, were demanding three things:

  • Shorter working hours (they routinely worked 12 to 16-hour days)
  • Better pay (earning a fraction of what male colleagues earned)
  • The right to vote

The march, organised partly by Theresa Malkiel, a socialist activist and labour organiser, became one of the defining moments in the American labour rights movement. The following year, in 1909, the Socialist Party of America declared the first National Women’s Day, observed on February 28.

Clara Zetkin and the Birth of IWD (1910)

The leap from a US national day to an international one came in 1910, thanks to Clara Zetkin, a German socialist activist and advocate for women’s rights. At the International Conference of Working Women held in Copenhagen, Denmark, Zetkin proposed that an annual Women’s Day be established internationally, the same day in every country, to build solidarity and amplify demands for women’s suffrage and labour rights.

The proposal was unanimously adopted by 100+ women delegates from 17 countries in attendance.

The first International Women’s Day was observed in 1911 in Austria, Denmark, Germany, and Switzerland, with over one million people participating in rallies and marches. Women demanded the right to vote, to hold public office, and to end gender discrimination in employment.

Just one year later, in 1912, the Triangle Shirtwaist Factory fire in New York killed 146 garment workers, mostly young immigrant women, reinforcing the urgent need for labour protections and cementing IWD’s connection to the cause of working women.

United Nations Recognition and Global Adoption

For decades, IWD was primarily observed by socialist and communist movements. Its transformation into a truly global day came through the United Nations.

In 1975, the UN designated it the “International Women’s Year,” and in 1977, the United Nations officially proclaimed March 8 as the International Day for Women’s Rights and International Peace. Member states were invited to observe the day annually.

Since then, IWD has evolved from a political protest day into a multi-dimensional global observance adopted by governments, civil society organisations, corporations, and individuals across every continent.

Why Is Women’s Day Celebrated on March 8?

This is one of the most commonly asked questions, and the answer lies in Russian history.

On March 8, 1917 (February 23 in the Julian calendar then used in Russia), thousands of women in Petrograd (now St. Petersburg) took to the streets demanding “Bread and Peace”, protesting food shortages and Russia’s continued involvement in World War I. This strike by women textile workers is widely considered one of the catalysts that ignited the Russian Revolution.

Just four days later, Tsar Nicholas II abdicated. The new provisional government granted Russian women the right to vote. Russia was one of the first major governments to do so.

This historic convergence of women’s protest and political transformation on March 8 gave the date its permanent, symbolic weight. When the UN formally adopted IWD in 1977, it chose March 8 to honour this legacy.

Today, March 8 is a public holiday in several countries including Russia, China, Uganda, and Vietnam, and a culturally significant day in India, even where it is not an official holiday.

Why Is International Women’s Day Still Celebrated Today?

Some argue that in an era of women CEOs, female heads of state, and widespread gender awareness, Women’s Day has become redundant. The data tells a starkly different story.

The Gender Gap in Numbers

  • According to the World Economic Forum (2024), the global gender gap in economic participation stands at 60.5%, meaning women have only achieved about 60% of economic parity with men.
  • The ILO (International Labour Organization) reports that women earn on average 20% less than men worldwide.
  • Women represent only 31.7% of senior management roles globally, according to Grant Thornton’s Women in Business Report 2023.
  • In India, women’s labour force participation rate stood at approximately 37% in 2023, compared to over 76% for men, according to World Bank data.

Women Empowerment in India: The Current Picture

India presents a complex picture. On one hand, the country has seen women lead major corporations, reach the Supreme Court, and win Olympic medals. On the other, ground-level realities are sobering.

  • India ranks 64th out of 67 countries surveyed in the Grant Thornton 2023 report for women in senior leadership.
  • The National Family Health Survey (NFHS-5) found that only 40% of women in India have a bank or savings account they use themselves.
  • Violence against women, limited access to quality healthcare, and educational disparities in rural India remain deeply entrenched.

These numbers make the case clearly: Women’s Day is celebrated not because equality has been achieved, but because it has not.

And they explain exactly why organisations like Smile Foundation are doing the work they do, every single day.

Smile Foundation and Women Empowerment in India

When we ask why Women’s Day is celebrated, the most honest answer is: because millions of women across India still need what Women’s Day stands for. Smile Foundation, established in 2002, is one of India’s most credible and impactful development organisations working to bridge that gap.

With over 400 active projects across 27 states, reaching more than 20 lakh children and families every year, Smile Foundation takes a lifecycle approach to social change. Women and girls are not a side programme. They are at the centre of everything Smile Foundation does. More than 50% of all beneficiaries across Smile’s programmes are female.

Swabhiman: Smile Foundation’s Women Empowerment Programme

The flagship women empowerment initiative of Smile Foundation is called Swabhiman, a Hindi word meaning self-respect. Launched in 2005, the programme was built on a simple but powerful insight: that women’s empowerment cannot be addressed through one intervention alone. A woman who receives a skill but has no access to healthcare is not truly empowered. A girl who gets a scholarship but faces child marriage pressure at home is not truly free.

So Swabhiman was designed as a lifecycle programme covering five interconnected areas:

  1. Healthcare and Reproductive Health: Awareness sessions, health camps, telemedicine services, and door-to-door visits covering maternal health, menstrual hygiene, nutrition, and reproductive rights
  2. Nutrition: Community nutrition workshops, cooking demonstrations, and support for pregnant and lactating mothers through Anganwadi partnerships
  3. Education and Scholarships: The Scholarships@Smile programme has supported over 1,00,000 students, mainly girls, with financial aid, life-skills workshops, and mentoring
  4. Livelihood and Entrepreneurship: Business skills training, financial literacy, micro-enterprise development, and linkages to self-help groups (SHGs) for economic independence
  5. Community Mobilisation: Identifying and training women as Change Agents who then drive awareness and behaviour change within their own communities, ensuring impact multiplies beyond the direct beneficiary

This is not a top-down programme. It is community-driven, government-aligned, and built to last.

Ground-Level Impact: What Smile Foundation Is Actually Achieving

The numbers behind Swabhiman are not projections. They are verified results from real communities across India.

Impact Area

Verified Achievement

Total women and girls reached (Swabhiman)

5,60,000+

Women sensitised on Reproductive and Child Health

76,000+

Women who received healthcare services

72,000+

Women-led micro enterprises initiated

68+

Students (mainly girls) supported through Scholarships@Smile

1,00,000+

States of operation

27

Villages and urban slums covered

2,000+

Source: Smile Foundation Annual Report 2023-24

Beyond Swabhiman, Smile Foundation’s Smile on Wheels mobile hospital programme has provided free healthcare to over 15,41,000 children and families, with women and children as the primary focus group. In remote villages and urban slums where no clinic exists, a Smile on Wheels vehicle brings a doctor, nurse, pharmacist, and medicines directly to the doorstep.

From Numbers to Real Lives: Stories from Swabhiman

Statistics matter, but the real case for Smile Foundation’s work is best understood through individual stories.

Ishwati, Palgarh, MaharashtraA widow with four children who struggled to feed her family on day wages. With initial support from Smile Foundation through Swabhiman, she began cultivating vegetables on a small plot of land. She then organised neighbouring women into a self-help group to expand the effort. Today, Ishwati not only feeds her family but has diversified her income and mentors other women in her village.
Ruby, Gurugram, HaryanaBorn in a remote village in West Bengal, Ruby moved to Gurugram after marriage and spent four years as a full-time homemaker. Through Swabhiman’s women’s entrepreneurship training, she learned garment stitching and enterprise development. She took a loan of Rs 1,00,000, opened a small boutique, and now runs a business with 10 employees.

These are not exceptional cases. They are the programme working as designed, at scale, across hundreds of communities.

Why CSR Partnership with Smile Foundation Is the Right Move This Women’s Day

For corporate India, Women’s Day is increasingly a moment of scrutiny as much as celebration. Employees, investors, ESG rating agencies, and civil society are watching whether your company backs its rhetoric with resources.

Partnering with Smile Foundation for your Women’s Day CSR initiative offers something most organisations struggle to deliver on their own: proven, measurable, ground-level impact that aligns with national development goals.

What Your CSR Investment Goes Into

When you partner with Smile Foundation for women empowerment, your funds are channelled into specific, trackable interventions:

  • Skill training and livelihood programmes for women from low-income urban and rural communities, leading to documented income generation
  • Scholarships for girls to complete secondary and higher education, breaking cycles of early marriage and dependence
  • Health camps and telemedicine services reaching women in communities where no healthcare facility exists
  • Entrepreneurship development including business training, financial literacy, and SHG linkages
  • Nutrition education and maternal health support reducing maternal and infant mortality in underserved areas
  • Community awareness campaigns on reproductive rights, gender-based violence, and government entitlements

Every project is implemented within a framework of FCRA compliance, transparent reporting, and SROI (Social Return on Investment) tracking, making it directly usable in your company’s CSR and ESG disclosures.

Smile Foundation is one of India’s few development organisations to be recognised with awards from ASSOCHAM, CSR Connect Summit, and the IHW Council specifically for healthcare and CSR excellence, providing an additional layer of credibility for corporate partners.

Business and Social Benefits of the Partnership

A CSR partnership with Smile Foundation for women empowerment is not philanthropy alone. It is a strategic business decision with tangible returns.

For ESG and annual reporting: Smile Foundation’s programmes align directly with the UN Sustainable Development Goal 5 (Gender Equality) and SDG 3 (Good Health). This gives your CSR team ready-made SDG alignment language for investor communications and annual reports.

For employee engagement: Volunteers from corporate partners have participated in Smile Foundation programmes, from awareness drives to mentoring sessions. Employees who engage with real impact work report significantly higher job satisfaction and organisational pride.

For brand credibility: In an era where greenwashing and CSR-washing are increasingly called out, associating with a 20-year-old NGO with verified impact numbers and FCRA compliance protects and strengthens your brand’s social equity narrative.

For supply chain and community: If your company operates in or sources from rural or peri-urban India, women in those same communities are likely Smile Foundation beneficiaries. Supporting their health, education, and economic independence builds a stronger, more stable operating environment for your business.

Corporates like Honda India Foundation and Berger Paints India have already demonstrated this model. Honda partnered with Smile Foundation on a Swabhiman project that reached approximately 40,000 women and girls through reproductive health education. Berger Paints’ collaboration on the iTrain on Wheels initiative earned the 7th ICC Social Impact Award 2025.

How Corporates Can Celebrate Women’s Day Meaningfully

For CSR decision makers and corporate leaders in India, Women’s Day is far more than a day for cake and Instagram posts. It is a strategic touchpoint to demonstrate your organisation’s commitment to gender equity, in the workplace and in the communities you serve.

Here are high-impact approaches, divided into internal and external action.

Women’s Day Celebration Ideas in the Office

1. Host a “Women Who Lead” speaker series

Invite women leaders from your industry, customer base, or NGO partners to share their stories. Bringing in a Smile Foundation programme beneficiary or field officer creates rare, powerful impact, connecting your employees directly to the communities your CSR supports.

2. Launch a mentorship matching programme

Use Women’s Day as the launch date for a structured mentorship initiative pairing senior women leaders with mid-level female employees. Research by McKinsey and Company shows that women with sponsors and mentors are 2x more likely to advance.

3. Run an unconscious bias workshop

Facilitated workshops that surface hiring, promotion, and salary biases have documented impact. These work best when mandatory for managers, not optional.

4. Create a “Women’s Wall of Impact”

A physical or digital display celebrating the achievements of women in your organisation, across departments, tenures, and roles, makes recognition visible and lasting.

5. Conduct a pay equity audit and share findings

Transparency is the most powerful statement. Use Women’s Day as the occasion to commit to, and communicate, your company’s equal pay policy.

6. Run a company-wide donation drive for Smile Foundation’s Swabhiman

Instead of gift hampers, let employees contribute to Smile Foundation’s women empowerment fund in honour of Women’s Day. Show the impact map: which states the funds will reach, which interventions they will support.

Donation and CSR-Driven Women Empowerment Activities

For companies with formal CSR budgets, Women’s Day is an ideal moment to fund or launch programmes with measurable social impact through Smile Foundation:

  • Sponsor a cohort of Swabhiman scholars (girls from low-income backgrounds completing secondary education)
  • Fund a health camp reaching 500 to 1,000 women in an underserved community
  • Support micro-enterprise development training for a group of women in your company’s operating geography
  • Contribute to Smile on Wheels to bring mobile healthcare to communities near your facilities
  • Fund nutrition education workshops for pregnant and lactating mothers in tribal or rural areas

Each of these interventions comes with defined beneficiary counts, geographic mapping, and impact documentation, giving your CSR team exactly what they need for reporting.

Step-by-Step Guide: Planning a Women’s Day Initiative with Smile Foundation

Executing a Women’s Day CSR initiative that moves beyond symbolic gestures requires intentional planning. Here is a practical framework for CSR and HR leaders.

Step 1: Define Your Goal

Before planning anything, answer: what do we want to achieve? Options include raising internal awareness, funding a ground programme, engaging employees in volunteering, or launching a year-long partnership. Your goal shapes everything else.

Step 2: Connect with Smile Foundation Early

Reach out to Smile Foundation’s corporate partnerships team at smilefoundationindia.org at least 4 to 6 weeks before Women’s Day. Discuss your focus area (education, health, livelihood), geography (which state or city), and budget. Smile Foundation will map a suitable Swabhiman project to your organisation’s objectives.

Step 3: Assemble Your Internal Planning Committee

Include women across seniority levels, departments, and backgrounds. A committee of only senior women or only HR representatives will miss perspectives that make the initiative meaningful to all employees.

Step 4: Design the Internal and External Programme

Pair an internal event (panel discussion, bias workshop, recognition ceremony) with the external CSR component (Smile Foundation donation, volunteer day at a Swabhiman project site). The internal event creates cultural change. The external component creates community change.

Step 5: Communicate Early and with Purpose

Send save-the-dates 3 to 4 weeks in advance. Build internal buzz with educational content about IWD history, the gender gap in India, and what Smile Foundation’s Swabhiman programme does on the ground. Make the cause tangible before asking for participation or donations.

Step 6: Execute with Inclusion

On the day, ensure men are meaningfully included, not just as audience members. Include actionable commitments, not just inspiration. If a Smile Foundation team member or beneficiary is participating virtually or in person, give them the space and dignity they deserve.

Step 7: Measure, Publish, and Follow Through

Collect feedback, share impact data from donations made, and publish a brief Women’s Day Impact update on your company’s intranet and social channels. Do not let this be a one-day event. Use Women’s Day as the launch of a year-round commitment, with Smile Foundation as your implementation partner on the ground.

Common Mistakes Organisations Make on Women’s Day

Even well-intentioned organisations fall into predictable traps. Avoid these:

Mistake 1: Performative gestures without structural change

Sending a cupcake to every woman employee while maintaining a gender pay gap is not celebration. It is cognitive dissonance, and IWD amplifies whatever your culture actually is.

Mistake 2: Excluding men from the conversation

Gender equity is not a women’s issue alone. Events and workshops that exclude men miss the most important audience for behaviour change. The UN’s HeForShe campaign was built on this insight.

Mistake 3: Treating Women’s Day as a one-day event

Real progress requires year-round commitment. If your only women-focused initiative is a March 8 panel discussion, your organisation is using IWD for optics, not impact. Smile Foundation’s Swabhiman programme runs 365 days a year. Your partnership should, too.

Mistake 4: Choosing token speakers or awards

Inviting a woman speaker because she’s available, not because she’s relevant and inspiring, signals that diversity is a checkbox. Curate with care.

Mistake 5: No connection to actual business or CSR goals

Women’s Day celebrations should connect to your company’s stated gender equity commitments, ESG goals, or CSR strategy. Disconnected events feel hollow to employees and investors alike.

Mistake 6: Choosing NGO partners without verifying credibility

Not all NGOs are equal. Partnering with an organisation that lacks transparency, FCRA compliance, or verified impact data exposes your company to reputational and legal risk. Smile Foundation’s two decades of operation, publicly available annual reports, and consistent award recognition from bodies like ASSOCHAM and the IHW Council make it a low-risk, high-credibility choice.

Mistake 7: No measurement or follow-up

If you cannot answer “What changed after our Women’s Day initiative?” you have not planned for impact. Work with Smile Foundation to define beneficiary counts, geographic reach, and outcome indicators before the programme begins.

Expert Tips for CSR Leaders and Corporates

Pro Tip 1: Align your Women’s Day CSR spend with SDG 5 through Smile Foundation

The UN’s Sustainable Development Goal 5 (Gender Equality) provides a globally recognised framework for measuring and reporting women empowerment impact. Smile Foundation’s Swabhiman programme is explicitly designed to advance SDG 5 indicators including women’s economic participation, reproductive health access, and educational attainment. Structuring your CSR reporting around these indicators, anchored by Smile Foundation’s field data, gives your ESG disclosures immediate credibility with global investors and rating agencies.

Pro Tip 2: Use Women’s Day to launch a year-round gender equity partnership, not a one-time donation

Instead of a one-day fund transfer, approach Smile Foundation about a structured, multi-year partnership within your CSR framework. Define annual targets, intervention areas, and reporting timelines. This signals institutional commitment and generates richer impact data for your annual reports.

Pro Tip 3: Publish a Women’s Day Impact Report with real numbers from Smile Foundation

After each Women’s Day, publish a brief impact report: how many women reached, which communities, what interventions funded. Smile Foundation provides this data as part of its corporate partnership reporting. This builds credibility with employees, investors, and civil society.

Pro Tip 4: Send employees to Swabhiman project sites as corporate volunteers

Nothing builds organisational empathy like first-hand exposure. Smile Foundation facilitates corporate volunteer days at Swabhiman project sites, where employees can participate in health camps, mentor scholars, or support community sessions. These experiences transform passive CSR donors into active advocates within your company.

Pro Tip 5: Tie executive performance to gender equity metrics and community investment

The most powerful lever of all: include gender representation, pay equity progress, and CSR community impact in executive KPIs. When leadership advancement depends partly on these metrics, change accelerates. Partnering with Smile Foundation gives you the external verification that makes these KPIs credible.

Frequently Asked Questions

Q: Why is Women’s Day celebrated?

International Women’s Day is celebrated to honour the social, economic, political, and cultural achievements of women worldwide, and to accelerate action toward gender equality. It grew out of early 20th-century labour rights protests and was formally established in 1910, later recognised by the United Nations in 1977. Today it serves as both a day of recognition and a global call to action.

Q: When was the first International Women’s Day?

The first International Women’s Day was observed on March 19, 1911, in Austria, Denmark, Germany, and Switzerland, following a proposal by German activist Clara Zetkin at the 1910 International Conference of Working Women in Copenhagen. Over one million people participated in that inaugural year. The date later moved to March 8 to commemorate the 1917 Russian women’s strike.

Q: Why is Women’s Day celebrated on March 8?

March 8 commemorates the women’s strike in Petrograd, Russia, on March 8, 1917, when women textile workers marched demanding “Bread and Peace”, a protest that helped trigger the Russian Revolution and led to women gaining voting rights in Russia. The United Nations chose March 8 as the permanent date for IWD in recognition of this historic event.

Q: What is the theme of International Women’s Day 2026?

The official theme for International Women’s Day 2026, as declared by the United Nations, is “Accelerate Action”, calling for faster progress toward gender equality, reflecting that at current rates it will take over 100 years to close the gender gap.

Q: What is Smile Foundation’s Swabhiman programme?

Swabhiman, meaning self-respect, is Smile Foundation India’s flagship women empowerment programme launched in 2005. It takes a lifecycle approach to empowering marginalised women and girls through five interconnected areas: healthcare, nutrition, education and scholarships, livelihood and entrepreneurship, and community mobilisation. As of the latest data, Swabhiman has reached over 560,000 women and girls across India.

Q: How can my company partner with Smile Foundation for Women’s Day CSR?

You can connect with Smile Foundation’s corporate partnerships team via smilefoundationindia.org. Smile Foundation works with corporates to design FCRA-compliant CSR programmes aligned with your industry, geography, and SDG reporting requirements. Programmes range from one-time health camps to multi-year livelihood and education initiatives with verified impact reporting.

Q: What are good Women’s Day celebration ideas for the office?

Effective office Women’s Day celebrations include hosting a women leader panel discussion, running an unconscious bias workshop for managers, conducting a pay equity audit, launching a company-wide donation drive for Smile Foundation’s Swabhiman, and sending employees to volunteer at a Swabhiman project site. The best initiatives combine internal culture-building with external community impact.

Q: Why is International Women’s Day still celebrated today?

International Women’s Day remains essential today because gender inequality persists globally. The World Economic Forum’s 2024 report found it will take 134 years to close the global gender gap at the current rate. In India, women’s labour force participation is around 37%, and only 40% of women have their own bank account according to NFHS-5 data. IWD is celebrated to maintain urgency, celebrate progress, and accelerate change.

Q: What are the best women empowerment activities for CSR in India?

The most impactful women empowerment CSR activities in India include funding scholarship programmes for girls, sponsoring livelihood skill training for women from low-income communities, supporting mobile healthcare services for women in remote areas, and backing community-based entrepreneurship development. Partnering with Smile Foundation’s Swabhiman programme provides access to all of these intervention types, with verified beneficiary counts and SDG 5-aligned impact reporting.

Conclusion

Why is Women’s Day celebrated? Because a century ago, women chose to march when the world told them to sit down, because that fight is not yet over, and because organisations like Smile Foundation are proof that change is possible when resources meet resolve.

International Women’s Day is a living reminder that gender equality is not a gift to be granted, but a right to be secured through sustained, collective action. From the garment workers of 1908 New York to the first-generation scholars in Smile Foundation’s Swabhiman programme today, the arc of women’s progress has always been shaped by those willing to speak up, show up, and stand behind meaningful commitments.

  • IWD began as a labour rights protest in 1908 and became a global movement by 1911
  • March 8 was chosen to honour the 1917 Russian women’s strike that helped trigger the Russian Revolution
  • Gender inequality remains acute globally and in India: 134 years to close the gender gap, 37% female labour force participation
  • Smile Foundation’s Swabhiman programme has reached 560,000+ women and girls across 27 states through healthcare, nutrition, education, and livelihood interventions
  • Partnering with Smile Foundation for Women’s Day CSR turns a calendar moment into verified, year-round, SDG-aligned social impact
  • Meaningful celebration goes beyond symbolism. It involves mentorship, pay equity, community investment, and accountability

If you are a CSR decision maker or corporate leader in India, use this Women’s Day not to perform commitment. Prove it. Partner with Smile Foundation, fund a Swabhiman intervention that reaches real women in real communities, and measure the change you create.

Take ActionThe women in your community, your workforce, and your supply chain are not waiting for acknowledgement. They are waiting for action. This Women’s Day, give them that. Visit smilefoundationindia.org to start.

Sources and References

  1. World Economic Forum. Global Gender Gap Report 2024
  2. United Nations. International Women’s Day Background
  3. UN Women. IWD 2026 Theme “Accelerate Action”
  4. International Labour Organization. Gender Equality
  5. Grant Thornton. Women in Business Report 2023
  6. World Bank. Female Labour Force Participation, India
  7. National Family Health Survey (NFHS-5), India
  8. Smile Foundation India. Annual Impact Report 2023-24
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Nutrition Smile Women Empowerment

Swasth Nari Sashakt Parivar Abhiyaan: Powering a Nation through Women’s Health

“A nation will be empowered only when its women population gets empowered.”

Dr APJ Abdul Kalam 

Once upon a time, a jewel that weaved and nurtured beyond the walls of her home, gradually faded inside the walls– neglected as if she never existed – a woman’s journey in India, once a fairy tale, faded gradually; her status in the society diminished as the magic vanished away after midnight. Today, she still awaits for a happy ending – where her status is revered as an equal, where her health is a priority. 

The story of women’s health in India is inseparable from the story of women’s status. In the Rig Vedic age, women stood at the centre of intellectual and social life, but as history unfolded, their place was diminished, their rights eroded. Even in today’s modern era, the struggle continues. On one side, the lingering chains of patriarchy, binding women to a subordinate role; on the other, the urgent need for society to face an undeniable truth: a woman’s place is not a concession to be granted, it is a certainty. She is an equal – entitled to the same rights enshrined in the Constitution, chief among them the right to good health.

As Dr Kalam observed, a nation’s power rests on many pillars, but its true foundation lies in the well-being of its women and children. In this light, on 17 September 2025, the Prime Minister of India, Narendra Modi, launched the Swasth Nari Sashakt Parivar Abhiyaan – one of the country’s largest health mobilisation drives for women, adolescents and children.

This mission speaks with clarity: women’s health is not an afterthought, but a right that has always belonged to them. To restore that right is to give women the strength and dignity they deserve and through them, to build healthier, stronger communities across India.

Women’s Health with Swasth Nari Sashakt Parivar Abhiyaan

Being launched along with the 8th edition of Poshan Maah – the Swasth Nari Sashakt Parivar Abhiyaan is a strategic synchrony of the government’s effort towards uplifting women, children and adolescents health in India. 

Where Poshan Maah focuses on nourishing, this Abhiyaan builds systemic care, together forming a dual front to strengthen women and her community. 

Starting from 17 September to 2 October 2025, with the support of the Ministry of Health and Family Welfare and the Ministry of Women and Child Development, the Abhiyaan will unfold nationwide. Community health centres, Ayushman Arogya Mandirs and Anganwadis will become the stage for screenings, interventions and awareness programmes bringing healthcare to the very heart of communities.

According to the Ministry of Health, this initiative extends the state’s long-term commitment: to ensure that women, especially in rural and urban-poor settings receive uncompromised access to quality healthcare. At its core, the campaign targets critical challenges 

  • Anaemia
  • Tuberculosis
  • Sickle cell anaemia
  • Cancers of the breast and cervix
  • Oral cavity 

It also aims in strengthening antenatal care, expanding vaccination drives, establishing blood donation camps and integrating AYUSH-based wellness – ranging from nutrition literacy and local food promotion to menstrual hygiene, early childhood care and distribution of take-home rations. Digital health services such as Ayushman Bharat Health Accounts (ABHA) and PM-JAY will provide continuity of care.

This mobilisation rests not only on institutions, but also on the people who carry trust into households. ASHA and Anganwadi workers, ANMs, self-help groups and panchayati raj institutions under the MY Bharat initiative will drive grassroots awareness. 

Specialist services in gynaecology, paediatrics, dermatology, psychiatry, ophthalmology and dentistry routed through medical colleges, district hospitals and apex institutions like AIIMS, ESIC and CGHS will ensure last-mile access to women’s health and child care.

The Health Ministry frames this campaign as aligned with the Prime Minister’s larger vision: a future where health, nutrition and fitness are not privileges, but pillars of a developed India by 2047.

The Generational Struggle

In India, women’s health is a mirror of the nation’s deeper struggles between progress and neglect, between bold schemes and persistent gaps. To understand these generational challenges is to recognise the silent currents shaping not just women’s lives, but the destiny of families and entire communities. 

Four challenges that have been clouding women of India’s health for centuries are anaemia, malnutrition, chronic disease like diabetes and fragile antenatal care. 

  1. Anaemia – The Invisible Weakness

Anaemia is both widespread and insidious. According to the NFHS-5 report, nearly 59% of adolescent girls and 67% of children are anaemic, while 32 million pregnant women battle the condition at any given time. 

This long battle has robbed several mothers from strength and vitality; they have a risk of low birth weight, prematurity and maternal death. The government’s Anaemia Mukht Bharat campaign attempts to counter this through the 6x6x6 strategy that covers

  • Iron and folic acid supplementation
  • Deworming 
  • Digital tracking 
  • Fortified foods
  • Community outreach

In 2024-2025, almost 154 million children and adolescents have received supplementation, but iron intake still remains low in three out of women. The anaemia struggle is not limited only to medical services, but cultural behaviours like diets lacking diversity, gender norms that force women to have inadequate diets and poverty are few of the reasons that result in women and young girls to be a victim of this silent disease. 

  1. Malnutrition v/s Overweight – The Double Burden 

Malnutrition and overweight are two challenges that women’s health in India faces alarmingly. On one side lies chronic energy deficiency, with millions of women entering pregnancy being underweight, weakened by insufficient protein and calorie intake. On the other hand, the alarming rise in overweight and obesity among adolescent girls adds a new layer of danger to women’s health in India. 

This double burden accelerates the cycle of poor maternal and child outcomes, as undernutrition leads to stunted child development, while obesity in young girls and women seeds chronic diseases like diabetes and hypertension in early adulthood.

Government programmes such as Poshan Abhiyaan seek to balance this through

  • Counselling
  • Promotion of local foods
  • Take home rations 
  • Community-based awareness programmes

However, the concerning factor that our society faces is the harsh truth of behaviour change demanding consistent efforts and reduction in the resistance of transformation.

  1. Antenatal Care The Quality Gap

The WHO in 2016 revised its prescribed four antenatal visits to at least eight visits for safe motherhood and inspired from this India’s National Health Mission mandated that pregnant women must receive at least 4 or more antenatal check-ups that shall include

  • Timely registrations 
  • Essential lab tests
  • Tetanus toxoid vaccination 
  • 100 days of iron and folic acid

Yet, the gap lies not in numbers but in the quality of antenatal checkups in India especially for women belonging to rural India. Even as flagship efforts like the Pradhan Mantri Surakshit Matritva Abhiyan and its predecessors policies have driven the maternal mortality ratio down from 130 to 93 per lakh live births and the infant mortality rate from 39 in 2014 to 27 in 2021 – still the machinery falters at the level of practice. Check-ups often become perfunctory rituals, danger signs go unnoticed and counselling – the most human part of care – is absent.

  1. Menstrual Hygiene A Hidden Fault Line 

Menstruation in India remains less a biological reality than a battlefield of silence and stigma. In rural regions, despite schemes for free of subsidised sanitary products, millions of women such as 85% of women belonging to the Juang community, an ethnic group of Odhisha’s Keonjhar and Angul district still continue to depend on old cloth during menstruation. 

The continuation of unsafe menstrual hygiene practices still continue in India because of financial constraints, weak supply chains and cultural shame. Infrastructure gaps compound the issue – shared toilets without water, poor disposal systems and inadequate privacy – push women into unsafe practices, raising the risk of infection and long term reproductive harm. 

The consequences ripple far beyond discomfort. Girls end up missing school, opportunities shrink and psychological scars accumulate. A mother weakened by neglect passes vulnerability to her children and that ends up in continuing this generational cycle of shame and treating menstruation as a taboo. 

The Indian state has built a massive machinery for achieving robust women’s health conditions in India, but the reality is that impact lies when execution is done at the smallest details. A pill missed, a danger sign gone unnoticed, rations misallocated – individually they may be small, but continuity of them erodes the strategy. 

The women’s health crisis in India is generational and to solve this, it requires more than policy – it demands precision, relentless vigilance and the reshaping of cultural habits that have kept women last at the table.

Swabhiman’s Efforts for Women’s Health

Women’s health in India is trapped in a cycle of neglect – anaemia, malnutrition, unsafe motherhood and the chronic erosion of dignity. The state has erected vast programmes for women’s health as beacon of hope with policies and intent, however, the battle against these diseases would be won only when the execution of these policies are done at the smallest levels, where vigilance falters and neglect renews itself. Here social stakeholders such as NGOs become indispensable.

Smile Foundation’s Swabhiman initiative exists to sharpen this edge. Our efforts are to amplify the government initiatives for women’s health in India. By aligning our efforts with campaigns like Poshan Abhyaan, Anaemia Mukht Bharat and Swasth Nari Sashakt Parivar Abhiyaan, we transform the government’s intent into reality to ensure the accomplishment of sustainable development goals and national development goals holistically. 

Our projects like the Pink Smile, launched in Mathura have screened over 1700 women to combat anaemia. With medical camps, tele- consultation and nutritional support we have aimed in developing a methodical behavioural change towards women and young girls health in the grassroot communities. 

Swabhiman has been designed to see beyond treatment. It embeds nutrition into the household itself. 150 kitchen gardens have been established, so that food is no longer a luxury that cannot be dispensed but a practice cultivated; iron rich, locally sourced and sustaining regional food to ensure that women who once ate last and least are taught to reclaim the household table through low cost recipes and nutritional breakfast for expectant mothers. 

Swabhiman understands that health is not only an individual concern– it shapes the community. Therefore, to ensure that communities rise healthy, our intervention kickstarts right from the critical thresholds of motherhood. Through Godh Bharai ceremonies, couple counselling and reproductive awareness, Swabhiman aims at shifting the mother’s role from passive patient to informed decision maker. 

By training ASHAs, ANMs and Angandwadi workers, Swabhiman strengthened the women’s healthcare system at the grassroots level ensuring accountability in the service delivery.

Equally, Swabhiman confronts the challenges around menstrual hygiene in girls. Our aim is to dismantle the long buried shame associated with menstruation. Through awareness campaigns, counselling and sanitary napkin distributions, our interventions do not just aim at maintaining hygiene, but cultivate young girls with autonomy on their body and future. 

At the core of every Swabhiman intervention lies a single unyielding truth–women’s health is generational. A weakened mother gives rise to a weakened child and the cycle reviews itself with ruthless precision. 

Swabhiman exists to break this cycle, through exacting work on the ground and the deliberate reshaping of habits and norms that have long condemned women to the margins of society and denied them their most fundamental needs – right to quality healthcare. 

Our purpose is not charity, but restoration; to see women, children and young girls of India rise strong, uncompromised and unashamed – claimed at last, as equal citizens and rightful architects of this nation’s future. 

Stand with us to forge a healthier, nourished India – where strong girls and women build resilient communities. Support Swabhiman!

Sources:

  1. PM Modi launch of ‘Swasth Nari, Sashakt Parivar Abhiyaan’
  2. Gender inequality makes beating malnutrition hard
  3. Swasth Nari Sashakt Parivar Abhiyaan
  4. Chances of dying from chronic disease increased in India, women affected more: Lancet study
  5. A half-won battle: why India’s growth is leaving a generation of women behind
  6. An analysis of inequality in physical health status of women in India: 2015‒2021
  7. India’s Fight Against Anemia- Nourish, Prevent, Protect
Categories
CSR Health Nutrition Partners In Change Partnerships Women Empowerment

Takes a Village to Raise a Child : Community Solutions for Maternal Care

India’s remarkable strides in maternal care and infant health paint a hopeful picture. The Maternal Mortality Ratio (MMR) has fallen from 130 to 97 per 100,000 live births. Neonatal and infant mortality rates have also dropped significantly—by 65% and 69% respectively—surpassing global averages. Yet behind these promising statistics lies a sobering reality of India’s rural maternal care system.

Each number represents a mother—often rural, frequently impoverished, and too often unheard. Her journey through pregnancy and childbirth is far more than a biological event. Such scenarios reflect that we are going through a test of strength of our maternal care system in rural India, the equity of our social structures, and the depth of our collective compassion, and we have a long way to go.

Rituals of care – More than cultural symbols

In rural India, baby showers, known by various names like Godh Bharai, Seemantham, Shaad, or Dohale Jevan, are threads in a communal safety net. These traditions embody emotional, spiritual, and nutritional support for the expectant mother.

In North India’s Godh Bharai, blessings, music, and festive meals offer joy and reassurance. South India’s Seemantham celebrates the mother with bangles believed to emit vibrations that calm the unborn child. In Eastern and Western regions, food, music, and community love are central to ceremonies like Shaad and Dohale Jevan.

Beyond their spiritual richness, these events reduce maternal stress, reinforce support networks, and provide emotional grounding—essentials for a safe pregnancy. The shared wisdom from older women, nourishing foods, and joyful celebrations help prepare her mentally and physically for childbirth and motherhood. Such ceremonies also mark a shift in the mother’s role, affirming her importance and care within the family.

This emotional reassurance, combined with social and nutritional support, contributes to better maternal health and can positively impact the baby’s development. In essence, these age-old customs are deeply rooted systems of community care that foster resilience, wellbeing, and healthy beginnings.

The gaps in rural maternal healthcare

India’s efforts to improve maternal health have yielded significant progress. Since 1990, the country has witnessed an 83% decline in its Maternal Mortality Ratio (MMR), a testament to national policy interventions and improved service delivery under frameworks like the National Health Mission. However, behind these promising statistics lies a more complex and uneven reality—particularly in rural India.

Critical complications such as excessive bleeding (postpartum haemorrhage), sepsis, pregnancy-induced hypertension, obstructed labour, and unsafe abortions continue to claim the lives of countless women, especially those in underserved regions. The persistence of these largely preventable causes underscores that while healthcare systems have expanded, their reach, reliability, and equity remain insufficient.

Awareness: What she doesn’t know can hurt her

Lack of awareness remains a major barrier to accessing maternal healthcare in India. Many women are unaware of the importance of antenatal check-ups (ANC), resulting in missed opportunities for early detection of complications. Among currently pregnant women, only 30% had three or more ANC visits, while 27% had none. Even among lactating women, 18% reported zero ANC visits. In Punjab, NFHS-4 data shows just 67.8% of women received four ANC visits. These figures underline the urgent need for targeted awareness campaigns to promote consistent, informed engagement with maternal and child health services.

Affordability: Confronting the cost of survival

For many rural families, maternal health is a financial compromise. The inability to afford nutritious food, travel for medical check-ups, or private consultations leads to delayed care and preventable complications. 

Furthermore, women delay antenatal check-ups or give birth at home, not by choice—but because they simply cannot afford the journey to a clinic, the tests, or even a nutritious meal. With no financial cushion, families often choose between food and healthcare. 

The absence of affordable iron supplements, fresh vegetables, or hygiene essentials leaves mothers dangerously malnourished and anemic. The result is a cycle of poor maternal outcomes passed down across generations because health becomes a luxury only few can buy.

Accessibility: When care is far, risks grow near

In rural India, many expectant mothers face the harsh reality of travelling several kilometres—often on unpaved roads or via scarce public transport—to access even basic healthcare. These delays can prove fatal, especially during labour or pregnancy-related emergencies. The absence of reliable transport systems and referral mechanisms further compounds the risk. Sub-centres and primary health centres, intended as frontline providers of maternal care, are frequently understaffed, under-equipped, or entirely non-existent. Without skilled birth attendants and timely access to essential medicines and diagnostic tools, treatable complications like haemorrhage, eclampsia, and infections become deadly. The distance to care becomes a life-threatening gap.

Availability: Geography and broken systems block the path to care

A mother in a remote village may walk miles for a blood pressure check, or worse, never go at all. Healthcare is often distant and sporadic, with clinics understaffed or unreachable. Mobile medical vans are rare, and even when available, they may not return soon enough. Anganwadi workers, often the only hope for health education, are stretched thin.

The lack of timely screenings or follow-ups can turn a manageable condition into a fatal one. For these women, distance and delay can be the difference between life and death.

Intersecting Inequities

These three barriers do not operate in isolation. Rather, their intersection deepens existing socio-economic divides. Data consistently shows that utilisation of maternal healthcare services—both antenatal and postnatal—varies sharply based on income, caste, education, and geography. Women from lower-income or marginalised communities are significantly less likely to receive skilled care during childbirth, contributing to disproportionate maternal health outcomes.

Moreover, the absence of skilled healthcare workers at the time of delivery remains a persistent challenge. Without trained personnel to guide safe births and manage complications, the goal of ensuring every mother a safe pregnancy remains unmet in large parts of the country. In sum, the journey towards maternal health equity in rural India requires more than infrastructure—it demands a transformation of systems, mindsets, and investments that address the availability, accessibility, and affordability of care for every woman.

Community care in action with Swabhiman

Our initiatives directly involve pregnant women, lactating mothers, caregivers, and children through awareness, counselling, and interactive sessions. We aim at driving behavioral change around nutrition and health practices for women within her community. In the financial year of 2024, Swabhiman

  • Reached 190,000+ women across 6 states
  • Sensitised 76,000+ women on reproductive and child health
  • Provided healthcare to 72,000+ women and children

Stakeholder & community engagements

Sustainable change in maternal and child health initiatives begins with effective collaboration among key stakeholders. Regular interface meetings are held with Panchayati Raj Institutions (PRI) members, government officials, and representatives from various sectors such as education, health, and local governance.

Key Initiatives and Community Involvement

  1. Community Kitchen Gardens:
    To improve nutritional intake, 22 community kitchen gardens were established, providing beneficiaries with locally grown vegetables such as bottle gourd, tomatoes, and pumpkins.
  2. Observing Special Days:
    Key health and nutrition-related days such as Women’s Day, Breastfeeding Week ,and POSHAN MAH  were observed with awareness campaigns, screening camps, recipe competitions, and educational sessions. These events aimed to educate women and caregivers on proper nutrition and maternal care practices.
  3. Breastfeeding Awareness Week:
    In partnership with ICDS and the PepsiCo Foundation, Smile Foundation organised breastfeeding demonstrations, emphasising the benefits of proper attachment and positioning. Awareness sessions educated caregivers on the importance of breastfeeding for both mother and child.
  4. Godh bharai and Annaprashan Diwas:
    Monthly events focused on maternal and child nutrition included Godh bharai for pregnant women, offering nutritional support and education, and Annaprashan for children starting complementary feeding. These celebrations provide vital community support and promote behaviour change in nutrition practices.
  5. POSHAN MAH Celebrations:
    Smile Foundation, along with ICDS and Education departments, organised nutrition recipe competitions, school-level activities, and kitchen garden initiatives during POSHAN MAH, enhancing community involvement and nutrition awareness.

Through these initiatives, stakeholder collaboration and community participation continue to drive positive outcomes in maternal and child health.

Nutrition is grown, served, and shared

Nutrition and maternal care are not just delivered — they are cultivated, practised, and celebrated within the community. Nutrition is grown in kitchen gardens, served through local recipes, and shared via counselling, health camps, and regular screenings — ensuring year-round wellbeing for mothers and children.

Growing nutrition inside homes

132 kitchen gardens were set up at Anganwadi centres and homes, including 3 community gardens, using distributed winter vegetable seeds. This ensured access to fresh produce for daily use and nutrition events. The Education Department expanded the model to 21 schools through district and NRLM support.

Learning through recipes
Inter-village recipe contests engaged 151 women and caregivers, showcasing healthy, affordable dishes using local ingredients. Judged by officials, the contests promoted practical nutrition and honoured winners at the district level.

Counselling and Follow-Up
Regular follow-ups were conducted for anaemic and malnourished women, with ASHAs, Anganwadi workers, and community staff offering focused counselling and timely referrals to strengthen maternal health outcomes.

PARTNER FOR COMMUNITY-LED TRANSFORMATION

Maternal care in India is at a pivotal moment. While national data reflects progress, the ground reality in rural areas demands deeper, more inclusive interventions. It is not merely about improving statistics but transforming lives.

The Swabhiman programme offers a blueprint for community-led, sustainable maternal health solutions. Its success is rooted in collective action—from mothers and caregivers to local officials and frontline workers.

CSR partnerships have the potential to amplify this impact manifold. By aligning business resources with community health goals, companies can co-create meaningful change—ensuring a robust maternal care in across India, including the remotest corners because every mother receives the care, dignity, and support she deserves.

This Mother’s Day, partner to scale community reach. Let’s make care meet for rural mothers of India.

Categories
Smile

Women’s Day 2025: Corporate Philanthropy for Women Empowerment

Women empowerment is the process through which women gain awareness of gender-based inequalities and acquire a stronger voice to challenge these disparities in their homes, workplaces, and communities. True empowerment means enabling women to take control of their lives—defining their own paths, acquiring essential skills, solving problems, and fostering self-reliance. In simpler terms and this women’s day 2025, women empowerment is the recognition of women as equal individuals, ensuring they have access to education, equal opportunities, and the autonomy to make informed decisions in every aspect of life—whether personal, professional, or financial.

The Significance of International Women’s Day 2025


The discourse around women’s empowerment has been ongoing for centuries. This year, International Women’s Day on 8th March serves as a poignant tribute to the achievements of women across social, economic, cultural, and political domains. It also acts as a rallying cry for gender equality, pushing for a world where women’s rights are non-negotiable.

In 2025, the United Nations commemorates the 30th anniversary of the Beijing Declaration with the theme: For ALL Women and Girls: Rights. Equality. Empowerment. This theme underscores the urgency of ensuring that every woman and girl is valued, empowered, and included, making gender parity a lived reality rather than an unattainable goal.

Challenges Hindering Women’s Empowerment


While significant progress has been made, the barriers to women’s empowerment continue to evolve, demanding innovative solutions. The challenges affecting education, financial stability, and health remain critical concerns across the world:

  • Poverty disproportionately affects women – One in ten women lives in extreme poverty. By 2030, an estimated 342.4 million women and girls—8% of the global female population—will survive on less than $2.15 a day.
  • Limited access to social protection – Women struggle to access employment-related benefits such as maternity leave, pensions, and unemployment support. Currently, 73.5% of women in wage employment lack sufficient security, creating an 8% coverage gap between men and women.
  • Greater food and water insecurity – Women face higher rates of food and water shortages than men (31.9% compared to 27.6%). The crisis is even worse for older, indigenous, and rural women, who are primarily responsible for water collection in 70% of households without on-site access.

These challenges highlight the urgent need to address education, health, and economic disparities that hinder gender equality worldwide.

Solidifying Women’s Empowerment Through CSR Partnerships


Women’s empowerment is an expansive goal that requires collective action. The vision of International Women’s Day 2025—“For ALL Women and Girls”—can only be realised when corporates, NGOs, and governments collaborate to create tangible, lasting change.

Government Initiatives Driving Women’s Empowerment


The Indian government has undertaken numerous initiatives to empower women by promoting education, reproductive health, nutrition, and sustainable livelihoods:

  • Education-Focused Initiatives: Beti Bachao Beti Padhao, Sukanya Samriddhi Yojana, and the CBSE Udaan Scheme help girls access quality learning opportunities.
  • Healthcare Programs: Surakshit Matritva Aashwasan (SUMAN), LaQshya, and Pradhan Mantri Surakshit Matritva Abhiyan (PMSMA) provide comprehensive maternal and reproductive healthcare services.
  • Financial Empowerment Schemes: Sukanya Samriddhi Yojana, Pradhan Mantri Mudra Yojana, and Mahila Shakti Kendra foster financial independence by providing monetary assistance, financial literacy, and business support.

These initiatives serve as foundational support systems, ensuring that women have the tools and opportunities they need to thrive in every aspect of life.

How CSR Can Drive Women’s Empowerment in India?

  • Through Education: Empowering Girls for a Brighter Future

Quality education is the cornerstone of empowerment. In rural India, where gender disparities in education remain stark, bridging the gap is essential for achieving true equality.

Smile Foundation, in collaboration with CSR partners, actively works to ensure that education is accessible to girls across India. Programmes like She Can Fly and Engineering Scholarships for Girls provide crucial support to young women who aspire to pursue higher education.

These scholarships cover essential expenses such as:

  • Tuition fees
  • School supplies
  • Transportation

Beyond financial assistance, beneficiaries receive mentorship and career guidance, equipping them with the tools to make informed decisions about their futures.

Through Healthcare: Promoting Health and Nutrition

Good health is central to true empowerment. Recognising this, Smile Foundation’s Swabhiman programme, supported by CSR partnerships, focuses on improving the health and nutrition of women and girls through:

  • Maternal, adolescent, and child healthcare awareness
  • Reproductive health education
  • Immunisation and nutrition programmes
  • Strengthening Anganwadi infrastructure

To ensure healthcare accessibility for rural women in India, Smile Foundation launched the Pink Smile Mobile Medical Unit (MMU). These mobile units offer:

  • Nutritious food for women and children
  • Early anaemia detection and immediate medical intervention
  • Community education on affordable, healthy diets

Additionally, the Nutrition Enhancement Programme (NEP), a three-year initiative by the PepsiCo and Smile Foundation has  positively impacted over 60,000 lives in Sangrur, Punjab. Aligned with Poshan Abhiyaan, it directly benefited 16,000 individuals—including pregnant women, lactating mothers, and young children—while indirectly reaching more than 45,000 people.

Through Livelihood: Building Financial Independence

Economic independence is a powerful tool in breaking the cycle of poverty. Smile Foundation’s Swabhiman programme also provides entrepreneurship and skill development training to women from marginalised communities, helping them establish sustainable businesses.

Women enrolled in this initiative receive training in:

  • Business fundamentals: financial management, marketing, and communication
  • Digital and financial literacy
  • Access to seed capital to launch or expand their enterprises

Additionally, Project Manzil offers vocational training for young women in Rajasthan, equipping them with skills to pursue sustainable careers and achieve financial independence.

Women’s Day 2025: Creating Meaningful Impact Through CSR

Women’s empowerment cannot remain a slogan; women’s empowerment is not just a moral imperative—it is an economic and social necessity. All social stakeholders must take it to be a movement—one that businesses actively invest in, champion, and sustain. Corporations, NGOs, and government bodies must work together to dismantle barriers and create sustainable opportunities for women across education, health, and livelihood sectors.

How Corporates Can Contribute:

  • Invest in scholarship programmes to ensure girls have access to quality education.
  • Partner with healthcare initiatives that address maternal and adolescent health challenges.
  • Support entrepreneurship training and financial literacy programmes to build self-sufficiency.

Let’s collectively remember that when you empower a woman, you don’t just change her life—you change families, communities, and generations to come.

Be the force that turns equality into reality. Partner now for gender quality

Categories
CSR Partners In Change Partnerships Smile Women Empowerment

Addressing Mental Health Challenges: A Shared Responsibility

Is mental health a universal concern, or has it, too, been divided along socio-economic lines? While mental health is frequently discussed in urban circles, rural communities in India remain largely excluded from these conversations. This is especially concerning given the rising prevalence of mental health challenges among women in rural and economically disadvantaged urban areas.

A staggering 45 million women in India continue to live in poverty. If we consider how many of them struggle with untreated mental health conditions—due to lack of awareness, affordability, and access to carethe urgency of intervention becomes undeniable. In this scenario, corporate-NGO partnerships have the potential to play a transformative role in complementing government efforts to improve women’s mental well-being.

Mental Health: A Critical Concern for Rural Women

Rural women remain particularly vulnerable due to limited awareness, financial instability, restrictive social roles, and domestic violence. The situation is further compounded by deep-rooted social stigmas, where symptoms of mental illness are often misinterpreted—sometimes even leading to women being ostracized or accused of being “witches” due to their unusual behavior.

For many rural women, mental health care is an unfamiliar concept, yet they are expected to continue with their daily responsibilities while battling anxiety, depression, and other psychological challenges.

A study by Gawai and Tendulkar in rural Maharashtra revealed that many married women lack awareness of mental health and remain unaware of the services available to them. This highlights an urgent need to integrate mental health support within rural healthcare systems.

Strengthening Mental Healthcare Services in Rural India

The Indian government has taken a proactive approach by expanding mental health services through the  District Mental Health Programme (DMHP) under the National Mental Health Programme (NMHP). Currently implemented in 767 districts, this initiative focuses on:

  • Suicide prevention services
  • Workplace stress management
  • Life skills training in schools and colleges
  • Accessible counselling and medication
  • Emergency care at district hospitals, community health centres, and primary health centres
  • 10-bed inpatient facilities at the district level

While these initiatives offer a strong foundation, a collaborative approach is needed to ensure mental health services are adapted to rural India’s unique socio-cultural landscape. Corporate partnerships with NGOs can help bridge these gaps by promoting community-led solutions that integrate mental well-being into women’s daily lives.

Building a Holistic Mental Health Ecosystem for Rural Women

1. Shifting Perceptions

Mental health support must extend beyond treating disorders—it should focus on building emotional resilience. Awareness campaigns should equip rural women with the tools to recognize stressors, seek help early, and embrace a more balanced, self-sufficient life.

2. Community-Based Medical Interventions

Given the diverse languages, traditions, and customs across India, trained medical staff who understand the cultural complexities of rural communities are essential. Investing in local mental health professionals, community counsellors, and peer-led support groups can make interventions more accessible and impactful.

A Call to Action: Strengthening Mental Health Infrastructure

This year, India’s Union Budget has reaffirmed its commitment to empowering women through education, financial inclusion, and healthcare support. However, achieving long-term impact requires a multi-stakeholder approach. CSR initiatives can play a pivotal role in supporting and expanding mental health interventions by focusing on:

  • Reducing stigma through awareness campaigns
  • Enhancing medical interventions to prevent associated health complications
  • Training community-based mental health professionals
  • Developing infrastructure for long-term support and recovery

The World Health Organization (WHO) highlights the need to engage informal networks in accelerating mental health outreach. Corporate-NGO collaborations, such as those led by Smile Foundation, can be instrumental in scaling community-based mental health programmes for rural women.

Our flagship women empowerment initiative, Swabhiman, is dedicated to improving healthcare access, financial independence, and childcare for women across India. By strengthening healthcare infrastructure in underserved areas, Swabhiman prioritizes antenatal and postnatal care, ensuring equitable access to essential services in collaboration with Anganwadis and grassroots organizations.

A key focus is the training of healthcare professionals, enhancing maternal health outcomes and driving policy advocacy for women’s well-being. Additionally, Swabhiman promotes financial independence through entrepreneurship training, equipping women with the skills to build sustainable livelihoods. Through community-based healthcare centres, we raise awareness, reduce maternal mortality, and support long-term empowerment.

Recognizing the deep connection between mental health and overall well-being, Swabhiman also works towards addressing mental health challenges faced by rural women. By identifying early triggers and providing the right support, we aim to ensure that women receive the care they need before concerns escalate, fostering a healthier, more resilient future. Partner with us to help rural women of India live a holistically healthy – life and environment.

Categories
CSR Women Empowerment

Role of Budget 2025 in Advancing Women Empowerment Initiatives in India

As the world’s largest democracy, India operates on the foundational principles of equality, justice, innovation, and inclusion. Within this framework, the Union Budget serves as a cornerstone for national cohesion, reflecting the government’s unwavering commitment to holistic societal development. The Budget 2025 plays a pivotal role in strengthening the foundation of women empowerment initiatives, ensuring economic support, early childcare, and Anganwadi infrastructure. These targeted investments aim to provide women and their communities with the essential resources needed to lead healthy, stable, and prosperous lives.

Budget 2025: Women Empowerment Initiatives in Focus

The Union Budget is a strategic tool that shapes the nation’s economic landscape, ensuring inclusive growth while upholding the government’s responsibility to uplift minority groups. Budget 2025 carries forward this commitment, directing significant attention towards bridging gender gaps and advancing women’s financial and social well-being.

Financial Empowerment of Women in India

Budget 2025 underscores women’s financial inclusion, introducing initiatives that facilitate greater access to funding, business opportunities, and skill development. Key provisions include increased financial support for women-led businesses, offering them a stronger foothold in the entrepreneurial ecosystem. Notably, the 2025-26 gender budget introduces term loans up to INR 2 crore for first-time entrepreneurs, including women, over five years—a move aimed at accelerating female entrepreneurship.

Women’s Health is Non-Negotiable

Recognizing that women’s health is the foundation of a thriving society, the government has prioritized healthcare accessibility and maternal well-being. The allocation for women’s safety and security has seen a significant boost, reinforcing a safer environment for women across the country. The Saksham Anganwadi and Poshan 2.0 schemes have received an increased allocation of INR 450.98 crore, ensuring improved nutrition and early childhood development.

However, despite these progressive measures, experts have raised concerns about persistent gaps in women’s healthcare funding. The Matru Vandana Yojana, which provides INR 6000 per mother, has remained unchanged since 2013, failing to adjust for inflation, thereby reducing its impact. Additionally, Anganwadi workers continue to be underpaid, reflecting a chronic underfunding of maternal and child healthcare services. These gaps highlight the urgent need for targeted policy interventions and sustained investment in women’s health.

Equal Education for All with Budget 2025

Education is a powerful catalyst for change, and Budget 2025 aims to bridge the gender digital divide through the National Mission on Education through ICT, which has been allocated 100% funding for women. In a move to strengthen school infrastructure and learning quality, Samagra Shiksha Abhiyan’s budget has increased to INR 12,375 crore, while the PM SHRI Schools scheme has received a significant boost to INR 2250 crore.

Additionally, the government is promoting women’s participation in STEM fields, ensuring that women have equal opportunities to excel in science, technology, engineering, and mathematics. These investments reflect the government’s unwavering commitment to gender equality and fostering an ecosystem where women can thrive in every domain.

Budget 2025 Grants Special Status to Women- Why?

A gender-responsive approach is crucial to breaking down systemic barriers that have historically disadvantaged women. By addressing deep-rooted social norms, economic inequalities, and institutional biases, Budget 2025 aims to empower women to take control of their financial and social destinies. This involves advocating for a more equitable distribution of resources, fair labor market conditions, and holding governments and stakeholders accountable for their commitments.

In India, the Union Budget is more than just a financial document—it is a social protection tool for women. Targeted investments in financial inclusion, education, skill development, and entrepreneurship have the power to create transformative societal shifts.

Women Empowerment Initiatives in India- Collective Efforts

While Budget 2025 sets the foundation for women empowerment, truly speaking, its success depends on collaborative efforts between the government, corporate sector, and civil society. Being a social protection tool, the budget 2025 shall be able to benefit the maximum number of socially-economically challenged women of India, when social stakeholders and Corporate Social partnerships work hand in hand towards set goals. 

Thereby, it is pertinent to pause and align our corporate social responsibility goals towards gender inclusivity in leadership roles, participate in mentoring and investing women led businesses or encourage your organisation’s business culture to help NGOs for women like Smile Foundation to empower urban poor, rural and tribal women of India with access to quality education, healthcare and financial development.   

Collective Action with Social Stakeholders

At Smile Foundation, we recognize the transformative power of collaboration between corporate entities and NGOs in driving meaningful, sustainable change. With over 400 global corporate partners, we’ve seen how strategic alliances can address pressing needs and build a brighter future for women and girls in underserved communities.

Our flagship women’s empowerment initiative, Swabhiman, is focused on advancing healthcare, financial independence, and child care for women across India. By providing equitable access to healthcare and financial resources, Swabhiman works to enhance healthcare infrastructure in underserved areas, with a particular emphasis on antenatal and postnatal care. In partnership with Anganwadis and social development organizations, we ensure that essential services reach those who need them most. We also invest in continuous training for healthcare workers, improving maternal health outcomes and advocating for policy changes that prioritize women’s health.

Furthermore, Swabhiman empowers women through financial independence and entrepreneurship training, providing the skills needed to build sustainable livelihoods and break the cycle of poverty. Through our community-based healthcare centres, we raise awareness, reduce maternal mortality, and equip women with the tools for long-term independence.

Are your CSR goals aiming to achieve- 
  • Ways to take vital healthcare and financial resources to underserved women of India?
  • Tangible impact by supporting women’s empowerment at the grassroots level?
  • CSR efforts to drive social change and contribute to sustainable development in India?

If your organization is looking to make a lasting, strategic impact through women’s empowerment, we invite you to partner with Smile Foundation. Let’s work together to ensure your CSR initiatives are not only impactful but result-oriented, creating a future where every woman has the opportunity to thrive.

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CSR Education Girl Child Health Livelihood Partnerships

Driving Gender Equality through CSR in India

The word “Equality” is derived from the Latin word “Aequus,” meaning fair and just. In today’s world, equal rights and treatment are recognised as fundamental rights, protected by law and embedded in social consciousness. However, when we delve deeper, it becomes clear that true equality remains elusive for many. In India, despite outward appearances, inequality still exists, especially for low-income families.

To ensure that equality becomes a lived reality for all, we must implement transformative measures. Since the advent of CSR in India, gender equality initiatives have gained vital support, helping many from disadvantaged communities break free from societal limitations and move toward empowerment.

CSR in India- Bridging Gaps

Corporate Social Responsibility (CSR) has emerged as a pivotal institution globally, acting as a bridge between those who have access to a dignified life and those who do not. In India, CSR is governed by Section 135 of the Companies Act, 2013, Schedule VII, and the Companies (CSR Policy) Rules, 2014. These frameworks outline eligibility, implementation and reporting requirements for CSR activities. India’s detailed CSR mechanism has positioned the country as a global leader, setting benchmarks in sustainability and working expeditiously on stakeholder activism for national development.

Women CSR Initiatives in India

The primary goal of Women CSR in India has always been clear: to address social challenges that impede national progress and create support mechanisms that promote equality, inclusivity and sustainability. Several noteworthy CSR initiatives in India, such as Project Nanhi Kali by Mahindra Group, Nand Ghar by the Anil Agarwal Foundation and Mansi by Tata Steel Foundation, have been instrumental in promoting gender equality, educational access and social empowerment for girls of families who are at the bottom of the economic progress pyramid.

Beyond Philanthropy with Smile

CSR represents a dynamic force that lives and breathes within our society. CSR initiatives aim to create a shared value ecosystem, empowering every individual to contribute to national progress, ensuring that no community is left behind. Collective growth, central to national development, relies on equal opportunities for all. 

Smile Foundation’s initiatives in education, health, livelihood and women’s empowerment have been designed with equality at their core, ensuring that each community experiences simultaneous progress.

Each year, Smile Foundation impacts over 1.5 million children and families across 2,000 villages in 25 states through carefully tailored programmes that promote gender equality alongside education, healthcare and livelihood support. Our initiatives focus on empowering both women and men, ensuring equal opportunities for all, especially in underserved communities where such opportunities are often scarce.

Education For All
Through our flagship programme, Mission Education, aligned with the National Education Policy, we prioritise access to quality education for all children, regardless of gender. By focusing on foundational language skills, numeracy (FLN) and STEAM subjects, we help children — particularly girls — build the skills needed for a successful future. This initiative aims to break barriers limiting access of girls to education, empowering them with the tools that enable them to continue their education beyond school classrooms.

Equal Access to Healthcare
Smile On Wheels (SOWs)
, our mobile healthcare units, go beyond basic medical care, ensuring that essential health services reach both women and men in remote areas. By offering outpatient care, diagnostic tests and free medications, we address gender disparities in healthcare access, particularly for women, who often face greater challenges in obtaining care. Our Swabhiman programme, which focuses on women’s health, tackles critical issues such as maternal, menstrual and neonatal care, raising awareness about these crucial health needs. By promoting hygiene practices and health management, Swabhiman empowers women to take control of their health, ultimately improving their quality of life and enabling them to contribute more actively to their communities.

Equal Economic Empowerment
To address gender inequality in the workforce, Smile Foundation’s vocational training programmes, such as STeP and Swabhiman, specifically focus on empowering women and youth through skills development. These programmes enhance employability and foster entrepreneurship, ensuring that young girls and women, especially from vulnerable communities, gain economic independence. 

Smile, Women CSR in India & Gender Equality

At Smile Foundation, gender equality is woven into the fabric of our initiatives, ensuring that every programme — whether it’s in education, healthcare or livelihoods — contributes to closing the gender gap. Our efforts are about providing resources and also creating a fair, inclusive ecosystem where both women and men are given the tools they need to thrive equally.

While we have made meaningful progress, we recognise there is still much work to be done in empowering both young boys and girls with a strong foundation rooted in equality. Our goal is to nurture a generation where gender equality is deeply embedded in the collective consciousness of India.

For years, our corporate partners have been instrumental in driving this mission, especially in empowering socio-economically disadvantaged women. Through our collaboration, we have worked to provide women with access to education, healthcare and livelihood opportunities, helping them achieve parity with their male counterparts. Equally crucial, we have focused on sensitising male communities to recognise the central role of women in society, encouraging a shared understanding that empowering women ultimately strengthens the entire community.

With a shared commitment to advancing the goals set forth by our government for a stronger nation, we believe that Corporate-NGO initiatives act as a powerful force for real change in society. If your CSR partnerships are focused on promoting gender equality and fostering a more inclusive society, we invite you to join us on this impactful journey.

Let’s do some meaningful, impactful for building a future where we get closer to the nation’s dream of more resources for all.

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CSR Education Girl Child Partnerships Women Empowerment

Scholarships for Girls Help Them Continue their Studies

The right to education is a fundamental right for every child, regardless of gender, caste or background. It is a birthright that is and (should be) universally recognised. However, despite this widely accepted principle, girls’ education continues to face unique challenges. From birth, many girls are often confronted with the decision of whether they will attend school or take on household responsibilities, while their brothers are sent to school. In families with financial constraints, it is frequently the boys who are prioritised when it comes to education, based on the belief that they will ultimately become the primary breadwinners.

While gender bias is undoubtedly a significant factor in these challenges, it is important to recognise that the most pervasive barrier to girls’ education is poverty. Poverty, alongside issues such as poor nutrition, lack of financial literacy and limited empowerment opportunities, often prevents girls from completing their education. In this context, scholarships for girls’ education play a crucial role in bridging the gap, offering them the opportunity to realise their potential and live the reality of their ambition and hard work. By supporting girls in their educational journey, scholarships enable them to acquire the skills and independence needed to stand on their own feet and overcome the socio-economic challenges they face.

Girl Child Education is for Every Girl

Educating girls is a global imperative and a collective endeavour. Therefore, when we hear of girls being denied an education in countries like South Sudan, Chad and Afghanistan, we must pause and ask ourselves: how is this still acceptable? In today’s world, efforts to empower women through quality education and employment opportunities have become more aligned than ever. It is good food for thought to understand whether all women, regardless of their circumstances, are truly being included in this global movement or not.

India’s journey towards educating girls has been a long and evolving one. The nation’s educational landscape has been shaped by pioneering women who have played a vital role in this revolution. Figures such as Kamala Sohonie, a trailblazing scientist who championed women’s participation in STEM, Neena Gupta, a mathematician who provided the solution to the Zariski Cancellation problem and Dr. Gagandeep Kang, a leading scientist in the development of Rotovac, a vaccine that addresses diarrhoea – a major health issue that is the third leading cause of death among children under five, claiming an estimated 300,000 young lives in India each year.

These remarkable women exemplify the transformative impact of educating girls. There is no question that the roots of girls’ education in India have deepened, embedding themselves in the national consciousness. However, the collaborative implementation of this vision is still in its formative stages and requires continued effort and progress.

Solidify Girl Child Education in India

It is well recognised that challenges such as poverty, poor nutrition and inadequate healthcare are significant barriers to education of girls in India. However, rather than focusing solely on these obstacles, we should direct our attention to finding effective solutions. 

Scholarships for girl child education play a crucial role in bridging the gap, connecting the girl, her family and her community with an educational system that is progressively adopting inclusive practices. These scholarships offer hope and confidence to economically disadvantaged parents, encouraging them to prioritise their daughter’s education and invest in her future. In turn, this creates a positive cycle that can contribute to the broader goal of Education for All, ensuring that no child is excluded from the opportunity to learn and succeed.

Scholarships for Girls- Let her study

India’s efforts towards women’s empowerment have been evident across various sectors. Through women’s financial schemes, awareness campaigns, and educational initiatives for girls, the country has made significant strides in fostering a more conscious and sensitised community.

To ensure that girls in India grow up in a safe and healthy environment, particular attention has been paid to both their educational and health development as key pillars of the nation’s progress. Scholarships for girls have played a pivotal role in challenging societal prejudices against educating girls, while providing families with the financial security and confidence to invest in their daughters’ education. This, in turn, empowers girls to realise their aspirations and turn their dreams into reality.

Scholarships such as the AICTE Pragati Scholarships for Girls and the CBSE Merit Scholarship Scheme for Single Girl Child have been instrumental in reducing dropout rates among female students, increasing school enrolment figures and encouraging greater participation in skills development programmes. These initiatives have made a significant contribution to the broader goal of empowering girls and fostering their future success.

Smile for Girl Education

Since 2005, Smile Foundation has been dedicated to supporting economically disadvantaged communities by equipping them with the knowledge and resources needed to work towards their empowerment. 

With a strong focus on women’s empowerment, our educational initiatives have been specifically designed to ensure that girls in India receive their right to quality education, with ease and accessibility. Our scholarship programmes for Schooling and Higher education, are actively working with young girls and women who are determined to pursue education and build a brighter future.

These programmes cover essential costs, including tuition fees, school supplies and transportation, enabling students from marginalised communities to concentrate on their studies. In addition to financial support, the scholarships also provide mentorship and guidance, helping students make informed decisions about their futures. Furthermore, recipients of the Higher education scholarships such as Engineering Scholarships are provided with laptops, career counselling and skills-building sessions, ensuring they are fully equipped to succeed in their chosen fields.

Aligned with the core values of the Indian government’s vision and initiatives to overcome the social and economic barriers to girls’ education, we are committed to providing Indian women with a safe, progressive environment where they and their communities can thrive through collective and holistic development. If your CSR goals echo a common vision of empowering girls with education, then join us to create conscious and impactful actions together.

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Women Empowerment

Influence of AI on Women Empowerment

Across the globe, women continue to face social and economic inequalities, including lower wages, underrepresentation in leadership and limited participation in science, technology, engineering and mathematics (STEM). A UNESCO report revealed that women make up only 29% of science research and development (R&D) positions worldwide and are 25% less likely than men to know how to leverage digital technology for basic uses. With Artificial Intelligence (AI) becoming an increasingly dominant force, it has the potential to bridge these gender gaps. Whether it’s providing access to new job opportunities, enhancing financial inclusion or transforming the social landscape, AI is beginning to break down traditional barriers that have limited women’s roles in society. It has the potential to promote gender equality and empower women across the world.

Reskilling and Upskilling Women Workers

The AI revolution is bringing profound changes to the job market and ensuring women are part of this transformation is crucial. AI is expected to reshape industries, making digital skills a necessity. However, the gender gap in digital literacy and access to technology is a significant barrier. A report from UNESCO highlights that women are 25% less likely to use the Internet to search for jobs and the global gender gap in smartphone ownership means that around 327 million fewer women than men have access to mobile internet.

Additionally, it was discovered that women and girls worldwide are 25% less likely than men to understand how to use digital technology for basic tasks, like applying arithmetic formulas in a spreadsheet and are four times less likely to possess computer programming skills.

In India, the Digital India initiative has facilitated the creation of numerous AI-driven platforms designed to enhance women’s participation in the workforce. AI-powered programmes like i-Saksham, provide digital skills training, encouraging more women, especially from rural areas, to gain the tools needed to enter and thrive in technology-driven sectors, thereby a promising shift toward gender parity in education and future employment opportunities.

Breaking Economic Barriers

One of the most significant areas where AI is contributing to women’s empowerment is economic inclusion. Globally, women have historically been underrepresented in many high-paying industries, particularly in technology and finance. According to the World Economic Forum, it will take another 131 years to close the global gender gap and AI can help accelerate this closure.

AI helps connect women to job opportunities through platforms that match skills with employment needs, allowing them to enter fields that were once dominated by men. AI-driven platforms are being used to connect women artisans and farmers with markets and resources that were previously out of reach. Such initiatives are lifting women out of poverty and driving greater economic participation.

In the broader context, AI is democratising access to financial services for women. According to the World Bank, over 1 billion women worldwide remain financially excluded, a barrier AI-powered fintech solutions are working to dismantle. AI-powered platforms have the potential to bring women into the economy by allowing them to manage their finances independently, making it easier to start and grow businesses, access loans and achieve financial independence.

AI in Leadership and Decision-Making

Leadership roles have historically been dominated by men, but AI is beginning to create a level playing field. AI-driven analytics can help identify patterns of gender bias in hiring and promotions, allowing companies to take corrective measures. On a global scale, AI is being used in decision-making processes within businesses and governments, making it easier to monitor and promote gender equality.

Additionally, AI is empowering women in agriculture, a sector where they are often overlooked. In India, initiatives like the AI4AI program leverage artificial intelligence to provide women farmers with insights into climatic data, soil moisture levels and crop water requirements, enabling them to make better decisions and increase productivity.

Policies and Initiatives Driving AI in Women’s Empowerment

Governments and organisations are increasingly recognising the role AI plays in empowering women and are implementing policies to support this change. In India, the National Strategy for AI emphasises inclusive AI, focusing on ensuring that AI benefits all, including women. Initiatives like Women in AI, a nonprofit, community-driven initiative bringing awareness and knowledge through education, events and blogging, are examples of global efforts to bring women into the AI ecosystem.

Corporations are also stepping up, with companies like Google and Microsoft offering AI training to women in underrepresented regions. These initiatives aim to increase the number of women in AI-related fields, providing them with the tools to succeed in this emerging sector.

Challenges and the Road Ahead

Despite these advancements, challenges remain. The gender gap in AI remains stark, with women making up only 22% of AI professionals globally, according to the World Economic Forum. There are also concerns about the gender biases embedded in AI algorithms themselves, which can perpetuate existing inequalities. A report by UNESCO in 2024 warned that if not addressed, AI could reinforce gender stereotypes and widen the digital divide.

Ensuring equitable access to AI technology is another challenge, particularly in rural areas where digital literacy remains low. To truly empower women through AI, there must be a concerted effort to provide education, resources, and infrastructure that allow women from all backgrounds to participate in and benefit from AI innovations.

Conclusion

Artificial intelligence is a transformative technology with the potential to influence various aspects of society, including the promotion of women’s rights and opportunities. While significant strides have been made globally and in India, more needs to be done to ensure equitable access to AI technologies and opportunities. By continuing to push for inclusive policies, gender-neutral algorithms and educational programmes that bridge the digital divide, AI can become a powerful tool in achieving true gender equality. However, as we move forward, it is essential to remember that technology alone is not enough—sustained social change and inclusive efforts will be key to realising the full potential of AI in empowering women.

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CSR

Retail Industry CSR and Women Empowerment- An Inclusive India

We all know the magic of retail therapy; it has been scientifically proven that retail therapy often improves mood, as a study suggests that 62% of people feel an improved mood after shopping for something. But, the retail industry has much more power than this.

Globally, the retail industry is worth approx. $31310.6 billion in 2024 at a compound annual growth rate (CAGR) of 8.5%. India’s retail industry is considered to be the 4th largest retail sector in the world and is estimated to become a $2 Tn by 2032 with a growth at 25% CAGR. Looking at the magnitude of the retail industry, it is important to note that as much as this sector helps its consumers to live a comfortable life, this industry is also considered as a reservoir of Corporate Social Responsibility, because of its close relationship with the society.

Therefore, in this light, let’s explore how the retail industry CSR and women empowerment can blend in for giving underserved women of India an opportunity to become financially independent and live a life with dignity. 

Opportunities for Female Entrepreneurs in India

There is no denying that India’s business landscape has seen a surge of Indian businesswomen who are walking shoulder to shoulder when it comes to leading magnanimous business empires just like their male counterparts. India has between 13.5 to 15.7 million women-owned businesses, creating direct employment for 22 to 27 million people. With targeted initiatives, this could grow to 31.5 million businesses by 2030, boosting direct employment by 50 to 60 million.

However, the availability of opportunities for rural women businesses in India are still limited, as constraints like lack of education, lack of resources and business support from banks, no access to digital literacy and financial literacy still fog the path for these women to enter the mainstream female entrepreneurship in India. 

SDG 5: Retail Industry CSR and Women’s Empowerment

The current scenario of the retail industry seems to be promising as many international and domestic brands are focusing on expanding their operations in India. Brand like Swedish furniture giant IKEA plans to invest INR 850 crore (US$ 102.41 million) in expanding its Indian operations, while H&M will introduce its home décor line through its website and Myntra next month. UAE-based Lulu Group is investing INR 2,000 crore (US$ 240.96 million) in a new mall near Ahmedabad.

Additionally, Reliance Industries is poised to sell an 8-10% stake in Reliance Retail Ventures Ltd to fund further expansion and prepare for an IPO. 

As the industry evolves, strategically aligning retail CSR and women empowerment initiatives to foster an inclusive framework will enable rural women in India to access opportunities for learning, earning, and thriving.

But how?

  • By investing in vocational training

Vocational training for the underserved communities is no more just an option, but a requirement that must be collectively supported by government, corporates and social organisations. Investing in vocational training for women and young girls, such as skills in tailoring and garment manufacturing, can provide a significant boost to their prospects.

Such training not only equips them with the expertise needed to start their own businesses or secure employment but also fosters sustainable futures for themselves and their communities. By offering these opportunities, retail CSR initiatives can help create pathways to economic independence and community development.

  • By supporting small retail businesses 

When it comes to skills and talent, rural India has been considered as a reservoir and all they await is an opportunity, a platform where they can showcase their skills and earn a sustainable livelihood.

Retail CSR programs can play a transformative role by providing these businesses with essential support and oversight. This includes training in business management, strategic logistics and implementation practices. Such support enables these businesses to expand, create additional job opportunities for women, and contribute to the local economy.

By investing in these areas, retailers can help build a robust ecosystem where women are not only integrated into the workforce but are also celebrated for their entrepreneurial contributions, thereby contributing to economic growth and gender equality in their communities.

  • By promoting workshops of digital and financial literacy

By organising targeted training programmes and workshops, retailers can teach women essential skills such as managing finances online, making secure transactions and using digital tools effectively. Providing access to technology, including computers and smartphones, is another crucial step, as it helps bridge the digital divide and ensures women in underserved areas can engage with the digital economy.

Additionally, partnerships with financial institutions can offer workshops on budgeting, saving and understanding credit, facilitating access to tailored financial products and services.

Support for women entrepreneurs is equally vital and with CSR programmes partnered with social development organisations like Smile Foundation, the retail industry can offer specific training on e-commerce, digital marketing and financial management.

Furthermore, the Retail CSR activities can also provide mentorship programnes that connect women with experienced professionals and provide valuable advice and networking opportunities, while awareness campaigns can highlight the importance of these skills.

Smile Foundation: Retail Industry CSR and Women Empowerment

Smile Foundation’s programme Swabhiman is well tailored to support retail CSR initiatives to integrate women into the retail ecosystem through proper skill training and business job opportunities that further enhances their practical experience, boosting their confidence and financial independence. 

Over the past two decades, we have been committed to grassroots development across India through our Lifecycle Approach. This comprehensive strategy ensures that women and their communities benefit from quality education, vocational training, and access to healthcare, enabling them to overcome generational economic deprivation and achieve sustainable progress.

Partnering with Smile Foundation offers CSR initiatives the opportunity to not only support women’s empowerment but also to challenge and transform entrenched beliefs about women’s capabilities. We are dedicated to holistic national development, recognising that isolated efforts can only achieve so much.

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