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HUL joins hands with Smile Foundation to support nutrition for underprivileged children
May 17, 2019
Hindustan Unilever Limited employees spent a fun filled day with the children of a Mission Education centre in Kolkata on the 17th of May 2019. Through a ‘Cause Related Marketing’ campaign – “Food For Good with Smile,” HUL has committed to support nutrition of children under Smile Foundation’s Mission Education programme. HUL encouraged its group of trader community in West Bengal & Assam to sell maximum number of HUL products to mark the beginning of Bengali New Year. Proceeds from sales between 11th April to 20th April 2019 were donated to Smile Foundation. The employee engagement activity was conducted to celebrate the successful association between Smile Foundation and HUL. The children danced away to some happy songs and refreshments were distributed among the children at the end of the activity.