Relaxo Foundation joined hands with Smile Foundation in 2017 to support a healthcare project at Alwar, Rajasthan. The project will make healthcare services accessible at the doorsteps of families living in 14 villages in the district, including Tapukara, Burhi Bawal, Khijuriwas, Jhiwana, Nimbaheri, Gwalda, Pathredi, Kehrani and Chopanki. The objective is to ensure accessibility of Primary Healthcare Services to all the community members belonging to economically weaker section. The core target group of the project is Women and Children. Powered with a team of qualified doctor, nurse, lab technician, pharmacist, driver and a group of volunteers, the project aims to benefit approx. 16,000 children and their families directly every year.

Relaxo Foundation, a Society under the Societies Registration Act, 1860, is the CSR arm of the Relaxo Footwears Ltd. Relaxo being a responsible business group believes that the collective development of all the stakeholders especially the people at the bottom of the pyramid is prerequisite for the sustainability & the holistic development of the business.

CASE STUDY

Most of people living in remote rural villages of Rajasthan are deprived of basic primary health care services; they lack awareness regarding health issues. It all stems from the inadequacy of a proper system, regarding healthcare. Population mainly consists of people who have migrated from different places in search of work in the industrial areas. They do not want to spend their hard earned money in private hospitals and also do not want to waste a day’s wages going to the doctor. Women and children are the worst sufferers. Keeping these things in mind Smile on Wheels, Bhiwadi supported by Relaxo Foundation was launched. The Smile mobile health team provides primary healthcare service in 14 villages of Bhiwadi which covers a population of more than 1 Lac inhabitants. Apart from the curative services, emphasis is also been given to preventive and promotive healthcare services. People have begun availing the services provided by the SoW and much change has been noticed in regards to health of mothers and children. Old people no longer have to suffer in agony and the villagers are happy with the services of the SoW supported by Relaxo.

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