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Smile Foundation in Video



 

The Smile Foundation Film -
Social Venture Phylanthropy

This audio - video of 7 minutes 41 seconds, is a journey that introduces you to the ground reality of the plight of underprivileged children in India. It also explains how few like minded professionals realising their social responsibilty came forward to giving it back to the society and initiated with an innovative working model 'Social Venture Philanthropy'; hence created Smile Foundation. It talks about how Smile Foundation works in bridging the gap between the privileged and the underprivileged.

Through the video, various programmes of Smile Foundation are also shown; related to Education, Health, Empowerment, Livelihood and Advocacy. 

 

Public Service Advertisement

 

Smile Foundation developed a few short films, which were telecast on leading television channels of India and cinema halls of the country’s capital.  
Two Public Servicing Advertisements (PSAs) of 20 second duration on child-related issues were telecast 1014 times on leading TV channels like Zee News, Zee Business, NDTV India, 24*7, NDTV Profit, IBN 7, CNN IBM etc in the months of February and March 2009.

Another PSA of 40 seconds duration was also telecast 450 times in March 09’ in 8 cinema halls of Delhi for a period of 3 weeks.




Bhola
 


Choone Do Aasma


A series of short films on the real life stories of children living in the slums of big and small cities were telecast under the campaign Chhoone Do Aasmaan from August 31 to October 31, 2009 on NDTV India.
The campaign ended with an hour long panel discussion (Hum Log) hosted by Mr. Pankaj Pachauri on November 1, 2009. A special episode of Chhoone Do Aasmaan hosted by child actor Darsheel Safary was telecast on Children’s Day November 14, 2009.

Chhoone Do Aasmaan was a joint initiative of Smile Foundation and NDTV to bring to light the hidden aspirations of less privileged children. It was an attempt to showcase the dreams and desires of the underprivileged children residing in the urban slums across the country.


Shahrukh
 
Hetal