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Corporate
Social Responsibility - A way of life at RocSearch
Entrepreneurs have woken up
to the fact that businesses do not exist in
isolation. Customers, employees, shareholders,
the general public – all form the existential
network of industry and the business class has
to cater to social responsibilities as well.
Being socially responsible moves beyond fulfilling legal expectations and compliance; Corporate Social Responsibility (CSR) is a company’s way of achieving a balance between economic, environmental and social imperatives, while, at the same time, addressing shareholder and stakeholder expectations.
RocSearch India launched its Corporate Social Responsibility (CSR) initiative in early 2007. Partnering with the national level venture philanthropist, Smile Foundation, we support Smile’s ‘Nai Disha’ project – a school providing free education to nearly 400 under-privileged children in NOIDA.
RocSearch employees have been actively volunteering to conduct interactive workshops for the Smile children. It now intends to arrange sports days for these children, organize arts and craft competitions, celebrate festivals at the school and sponsor achievers, apart from facilitating the entry of Nai Disha project children at mainstream schools and organizing textbooks and other study material for them.
Besides helping educate slum
children in the nearby areas, CSR efforts of
RocSearch have helped create a sense of employee
bonding and loyalty within the firm. Priyanka,
a founder-member of the RocSearch CSR team,
says: “I know many of my colleagues much
better now. Volunteering at Nai Disha project
has enabled me to interact with colleagues who
are otherwise outside my immediate work circle.”
“We are all so involved
with work and family commitments that we often
forget to look beyond ourselves. However, after
visiting the school and interacting with the
children, I realized that there is a world out
there where I can make a difference by just
taking out a little time. I am glad that RocSearch
has given me a chance to involve myself in such
initiatives,” explains Manoop, a CSR team
member.
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Key CSR activities at RocSearch
A Successful Clothes Donation Campaign – November 2007
This winter employees of RocSearch got together to give their spare/unused clothing to the needy assuring a warm winter for many.
All contributions were pooled towards a campaign, 'Vastra-Dan', by a NGO called Goonj. Initiated in 1998, GOONJ has won the prestigious Changemakers Award twice for its initiatives 'SCHOOL to SCHOOL' and its disaster relief work 'Rahat'. Its initiative 'Not just a piece of cloth' - providing clean cloth sanitary napkins for village women has won the prestigious DM award from the World Bank. |
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Visit to Nehru Planetarium with Nai Disha Children – December 2007
RocSearch continued its commitment towards making a difference to the less-privileged world. As a key initiative in reaching out, the CSR team of RocSearch planned a very informative visit to the Nehru Planetarium in Delhi.
20 RocSearch members along with 66 children and 2 teachers from Nai Disha project visited the Nehru Planetarium and Museum on Saturday, December 15.The trip proved to be highly informative and educative for the children. The CSR team was delighted to see the huge grins on the faces of the young ones.
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RocSearch Says :
David
O’Brien, Executive Chairman,
RocSearch comments
on the road ahead for CSR “Regular training
sessions and awareness programme should also
be a part of the CSR agenda. Flexibility of
ideas also proves a vital element in promoting
and sustaining CSR. Corporate houses should
concentrate on reviewing existing CSR policies
frequently, and try replacing old ideas by ringing
in new ones.”
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A Corporate Response Initiative
About RocSearch:
RocSearch provides business, market, financial and emerging markets research and analytics services with a focus on fact-based problem solving. It helps support business development, client engagement, product development and thought leadership initiatives of clients globally. Its India-based knowledge centre is equipped with a 100-member analyst team capable of fulfilling dynamic custom research requirements and adapting to client-specific processes.
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